1.0BlueMarkhttps://bluemark.coSarah Gelfandhttps://bluemark.co/author/sarahbluemark-co/rich600338<blockquote class="wp-embedded-content" data-secret="0RAcCLgkF0"><a href="https://bluemark.co/perspectives/from-theory-to-practice-tying-financial-incentives-to-impact/">From theory to practice: Tying financial incentives to impact</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://bluemark.co/perspectives/from-theory-to-practice-tying-financial-incentives-to-impact/embed/#?secret=0RAcCLgkF0" width="600" height="338" title="“From theory to practice: Tying financial incentives to impact” — BlueMark" data-secret="0RAcCLgkF0" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); </script> https://bluemark.co/app/uploads/2023/11/npm-2.png720430This piece originally appeared in New Private Markets. Linking financial incentives to impact performance is increasingly seen as best practice in impact. Jack Isaacs and Ellen Maginnis from verification firm BlueMark, having assessed 84 investors’ approaches, describe the various ways of doing it. One of the many things that unites impact-focused investors and traditional, returns-focused […]